Billboard Messages Could Distract I-4 Drivers In Orlando
Posted: 8:27 am EST December 18, 2007Updated: 2:50 pm EST December 18, 2007
ORLANDO, Fla. -- A new billboard along I-4 might catch your eye as you drive into Orlando from the east.
SLIDESHOW: Images Of Billboard Show Distracting Messages
VIDEO: Some Say Testing Of Billboard Is Distracting
MUST SEE! 99-Photo Strange News Slideshow
Clear Channel started testing a digital billboard off I-4 near Fairbanks Avenue last week. While its messages might make drivers smile, it also puts them at risk for getting into car accidents.A representative from AAA said its flashing messages make it difficult for drivers to focus on the road."Something like that is designed to draw the driver's attention away from what they're doing to see an advertisement," said Stuart Hodes of AAA Motor Club.The federal government estimates 25-percent of accidents nationwide are caused by distracted drivers and nearly 30-percent of them are distracted by something outside the car.
SLIDESHOW: Images Of Billboard Show Distracting MessagesVIDEO: Some Say Testing Of Billboard Is DistractingMUST SEE! 99-Photo Strange News SlideshowClear Channel started testing a digital billboard off I-4 near Fairbanks Avenue last week. While its messages might make drivers smile, it also puts them at risk for getting into car accidents.A representative from AAA said its flashing messages make it difficult for drivers to focus on the road."Something like that is designed to draw the driver's attention away from what they're doing to see an advertisement," said Stuart Hodes of AAA Motor Club.The federal government estimates 25-percent of accidents nationwide are caused by distracted drivers and nearly 30-percent of them are distracted by something outside the car.
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