Trending

Victoria’s Secret hires first male ambassador; meet Darren Barnet

Victoria’s Secret has a new secret of its own.

>> Read more trending news

The clothing and underwear retailer has hired its first man as a brand ambassador.

Darren Barnet, who stars in “Never Have I Ever,” is the new Victoria’s Secret model.

But he’s not going to be sporting the items that are worn under clothing. Instead, he will be showing off PINK’s gender-free collection of shorts, T-shirts and accessories, Yahoo Life reported.

Barnet’s gig is, according to the company’s news release, “part of PINK’s ongoing commitment to inclusivity, fostering positive mental health, and empowering young adults.”

Barnet will also be a judge for the fourth annual PINK With Purpose Project, where 10 young adults will get $25,000 for projects that support PINK’s values of “People, Purpose or Planet.”

He will also take part in the company’s Mental Health Awareness Month events, including in a discussion where he shares his experiences with mental health and tips for making it a priority, Victoria’s Secret said.

Victoria’s Secret has been going through a transitional period, rebuilding the brand. The company got rid of its popular Victoria’s Secret Angels and replaced them with the VS Collective. Valentina Sampaio, Priyanka Chopra and Megan Rapinoe are among the collective’s founding members, Yahoo Life reported.

Latest Trending