Get ready for another free guilty pleasure.
Ben & Jerry's scoop shops are scooping out their ice cream for free today all around the world.
From noon to 8 p.m., the popular ice cream company's stores will give everyone who stops by a cone of your favorite flavor for free.
It's the company's way to say thanks for another year of success, according to Ben & Jerry's Facebook event.
They're expecting long lines, so the company has come up with 10 ways to pass the line time like talking to strangers and starting a sing-a-long.
Ben & Jerry's has been giving free cones away since 1979.