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‘Abject failure’: Tijuana Flats rejects Orlando marketing agency Push’s efforts

Tijuana Flats Tijuana Flats has two new franchise locations in the works. (OBJ)
(OBJ)

ORLANDO, Fla. — Editor’s note: This story is available as a result of a content partnership between WFTV and the Orlando Business Journal.

The trial to settle a dispute between bankrupt restaurant chain Tijuana Flats and its former marketing agency, Orlando-based Push Inc., has been delayed to early 2025.

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The two parties jointly filed a motion Nov. 13 to continue the evidentiary hearing on Push’s demand for $53,295.89 in payment for what its alleges was contracted work. The four-hour trial, initially slated for Nov. 19, 2024, will now take place 60 days later.

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Of the sum being sought, $22,000 allegedly is for campaign assets related to what Tijuana Flats described in court filings as a failed marketing campaign. The campaign was for a limited time “Flats Street Food Fest” that ran earlier this year. A special menu of grilled street corn tacos, stuffed street corn burrito, loaded street fries and other items allegedly was promoted via Push’s marketing efforts.

Click here to read the full story on the Orlando Business Journal’s website.

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