ORLANDO, Fla. — North Carolina State faces off against Kansas State in Orlando, FL at the highly-anticipated Pop-Tarts Bowl, with even more at stake than the actual game itself.
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Pop-Tarts are putting a massive 1 million pastries on the line to give fans even more reason to tune into the game.
Prop-Tarts, an interactive experience to test just how fans intuitions are when predicting non-game-related moments throughout the Pop-Tarts Bowl.
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With Prop-Tarts, fans can guess what will be dumped on the winning coach’s head and who will take the first bite of the first-ever Edible Mascot.
“Pop-Tarts fans love to debate everything, from their favorite flavor to whether or not to toast. Since our announcement last week, fans have been debating all the ways the first-ever Edible Mascot will come to life at the Pop-Tarts Bowl,” said Heidi Ray, senior director of marketing at Pop-Tarts.
Fans can visit Prop-Tarts.com to participate and lock in their predictions for what Crazy Goodness will go down on game day.
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Fans can make predictions until 5 p.m. ET on Thursday, Dec. 28 – 45 minutes before the game kicks off on ESPN.
Real-time results will be live on the site, and winners will be notified via email if they are among the first to enter a prediction that hits the mark.
For the fans who will attend the game, Pop-Tarts is bringing new flavors to game-day snacks and incorporating the beloved pastries into classic college football concessions that can be enjoyed at Camping World Stadium.
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Including Pop-Tart Banana Pudding, an End Zone Celebration Pop-Tart Cheesecake, a Pop-Tart Ice Cream Sundae and even Pop-Tarts Popcorn.
Just outside the stadium, the Pop-Tarts Bowl Fan Fest will be packed with Pop-Tarts-themed activities for fans to enjoy.
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