Walt Disney World to debut new ‘EARidescent’ cast member nametags as part of 50th anniversary celebration

LAKE BUENA VISTA, Fla. — Walt Disney World is going all out for its 18-month long 50th anniversary event.

Disney announced cast members would be getting new nametags for the theme parks anniversary celebration beginning October 1, 2021.

The new badges will feature a pearlescent shimmer and holographic gold foil.

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“For nearly 50 years, cast members have been at the heart of making magic at Walt Disney World Resort, bringing countless memories to life for guests and one another,” Disney said in its official blog.

READ: Walt Disney World to celebrate 50th anniversary with ‘The World’s Most Magical Celebration’

The new nametags took a team of graphic artists and costume designers nearly a year to develop.

While something as small as a nametag may seem minor to some, Disney says that the badges “provide a sense of pride and personal connection as an iconic part of Disney heritage and culture, both with cast members and guests from around the globe.”

WATCH: Cast member shares nearly 50 years of memories working at Disney World

Look for the new nametags to debut later this year.

More information on ‘The World’s Most Magical Celebration’ can be found here.

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Matt Reeser

Matt Reeser, WFTV.com

Matt Reeser joined WFTV in 1998 as a news photographer and has worked for television stations in Kentucky and West Virginia.