ORLANDO, Fla. — Editor’s note: This story is available as a result of a content partnership between WFTV and the Orlando Business Journal.
Rob Consalvo has spent about two decades in the self-storage business, witnessing firsthand the sea change it has undergone.
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The president of Winter Garden-based Store Space Self Storage — a company he founded with CEO Chris Harris in 2018 — previously was an executive of three other storage companies. He recalled how investors and lenders had been reluctant to bet on the sector. “We weren’t a real food group [then]. They just didn’t understand the business and didn’t flock to it. It was very difficult to finance [new projects] and attract equity.”
It’s quite a different story today, he said, as storage has become big business in Central Florida.
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